Tags: free advertising, radars, web discovery engine
RadarWizard is a Web discovery engine, which allows you to search through multiple web sources, aggregate and save your search results by creating your own radar or editing the radars in a series of simple steps:
1. Twenty one (21) type of feeds will be generated for your radar by default: News, Web, Articles, Blogs, Video, Social, Answers, Images, Presentations, PDF, Documents, Feeds, Amazon, Forums, Professional, Bids,Classifieds, Comparisons, MP3, Torrents and Spreadsheets. Select desired mix of feeds by checking or un-checking Feed Type checkboxes on the top of the page.
2. Enter radar search keyword or phrase, e.g. swords or “table tennis” China and click Search button. The returned items will be displayed below in the preview pane. You could use operators AND and OR in your search. For instance, you could search for vacation London OR Paris or you could search for vacation London AND Paris. See the search results at Vacation in London or Paris and Vacation in London and Paris radars, respectively.
3. Review the results to ensure your selection criteria finds what you expect. You can modify search criteria by checking or un-checking the sources at any time and click on Search button again to refresh the results.
4. If you don’t want to save your search results as a Radar, you could exit the tool or perform a new Search
5. Once you are satisfied with the quality and relevance of returned feed items and you create new Radar, you could either click Registration link or fill in Username and Password fields and press Enter button. If a user logged in RadarFarms prior accessing RadarWizard, she/he will be able to create new Radar immediately.
6. Click Publish New Radar link on the sidebar of the page – Publish New Radar window appears. Enter Radar Name and Radar Description, select appropriate value from Category list. If you would like to make your Radar visible only to yourself, check Non-Viewable Radar checkbox. If you would like to place your Ad Link for free for the Radar you are creating, enter Ad Link URL and Ad Link Description. Then press Save button to create the Radar – “Congratulations “UserId“! You successfully created new [RadarName] Radar” message appears. Then press OK button – an e-mail notification will be forwarded to e-mail address, you specified at the registration. The e-mail notification includes Radar Number you just created. If you changed your mind, press Cancel button. To access your new radar, click on My Radars link located on the top menu bar. You can also access your published radars from any RadarFarms page by clicking on My Radars links in the menu.
7. If you would like to add the returned feed items to your existing Radar, perform another Search and click on Update Existing Radar link on the sidebar of the page. Update Radar pop-up window for editing your radar will be displayed.
8. Select Radar you would like to update by selecting a value from Name field and then press on Save button. “Congratulations “UserId“! You successfully updated new [RadarName] Radar” message appears. Then press OK button – an e-mail notification will be forwarded to e-mail address you specified at the registration. The e-mail notification includes Radar Number you just updated. If you changed your mind, press Cancel button. To access your updated radar, click on My Radars link located on the top menu bar.
Congratulations! You successfully updated your Radar message appears.
9. If you would like to create Radar Widget, then click Generate Widget link.
10. My Radars – Welcome to My Radars page where you could see all radars you created at RadarFarms! You could navigate to your radars through Radar Cloud located just above this intro. Click on the cloud’s link and enjoy!
11. My Profile – this is the page where a member could change password or the other membership attributes as well to see the sponsored radars
12. Logout – this is the page a member will be able to log off the session at RadarFarms
Tags: news radars, radarfarms, redesign, site
Our regulars have probably noticed that, starting on the 7th of this September, our site drastically changed its look and feel.
However, we didn’t rush with announcing these changes, as we were in an unofficial “beta” mode. We knew from our own, and from other experiences, that the site redesign could impact the site traffic, big time. And right we were! However, the whole story deserves another post and today we finally decided that there is no way of turning back to our old design.
There are a lot of new and exciting features for the site, such as:
- Web 2.0 look and feel for the site
- Two-column News Digest-style layout
- Top News, Articles, Videos and Blogs blocks
- Advanced filtering by source
- Enhanced navigation, registration and sponsorship workflows
- Easy-to-generate portable content (RSS feeds and Web widgets)
- “You may also check..” suggestions
- New user interface for our sponsors
and much, much more..
We are also working on new features for the site, and we will be delivering them quite often.
Stay tuned and enjoy our site!
Another update by mighty Google-nicknamed “Vince” swept through the Webosphere like a hurricane, despite all assurances by Google that Vince has been just a minor tweak. According to some Search Engine Optimization (SEO) pundits, the whole purpose of Vince was to bump up “big brands” in Search Engine Ranking Positions (SERPs).
According to Google guru, Matt Cutts, that there had been a change, but that he wouldn’t nessecarily consider it an “update” but more of a “simple change”. Matt mentioned that it only affected a small number of queries, and that Google doesn’t really think of websites in terms of “brands”. Instead, they were looking at factors such as:
Matt also gave some advice- that webmasters should basically “do nothing”. We followed his advice and have not done anything other than create a radar dedicated to Vince.
However, since March 2009, we’ve noticed that when the Vince update has been implemented in North America that our Search Engine Rankings (SERs) bumped up for quite a few generic “head” keywords (as opposed to more specific and odd “long tail” keywords).
To illustrate it, we’ve attached keyword searches on Google that led to the site being listed in the SERPs, and the click through rates of such listings for August, 2009 collected through Google Webmaster Tools.
See for instance the sample of generic “head” keywords (1- and 2-word keyphrases), for which we have the top 20 Google Web Search rankings worldwide (in brackets, the total number of results returned by Google for the specific keyword):
kindle deals – 2 (12,000,000)
weels – 2 (286,000)
elken malaysia – 3 (94,600)
megapatch.info – 4 (1,030,000)
hotweels – 5 (1,810,000)
badmintonfreak.com – 5 (16,500)
megapatch – 5 (124,000)
elken – 6 (345,000)
musica de reggaton – 7 (3,620,000)
ginecomastia masculina – 7 (84,200)
mathletics games – 7 (22,600)
mathletics australia – 7 (775,000)
liga pilipinas – 7 (223,000)
livia andrade – 7 (228,000)
jogos ao vivo – 8 (6,100,000)
ricky pointing – 8 (1,990,000)
jogo ao vivo – 8 (6,950,000)
akinator.fr – 9 (112,000)
lojas americans – 9 (1,220,000)
tvfilia – 9 (15,200)
dorismar xxx – 9 (1,580,000)
testes de qi – 9 (2,880,000)
descagar msn – 9 (9,940,000)
wild apricot – 9 (627,000)
lojas americanas – 9 (2,170,000)
bros 2009 – 10 (37,000,000)
danier leather – 10 (68,500)
virtual rugby – 10 (793,000)
hot weels – 10 (29,200,000)
voleibol no brasil – 10 (1,190,000)
yingo 2009 – 10 (874,000)
jogo di futebol – 10 (1,510,000)
diablo 2 latino – 10 (625,000)
danier – 10 (149,000)
www.komplett.no – 10 (19,700,000)
www.youtub.com – 10 (467,000,000)
affordable vegas – 11 (5,280,000)
nova bros – 11 (2,610,000)
dot baires – 11 (4,370,000)
pamela alfaro – 12 (1,350,000)
www.youtobe.com – 12 (2,240,000,000)
dewi persik – 13 (863,000)
kiki fatmala – 13 (3,730,000)
manohara pinot – 13 (743,000)
aura kasih – 14 (6,600,000)
tapetes de barbante – 14 (107,000)
www.yutube.com – 14 (462,000,000)
aurakasih – 15 (1,200,000)
tapete em barbante – 15 (93,700)
ungu – 17 (4,900,000)
A majority of the above one and two-word keyphrases represent names of Radars posted on our site.
Does it make us a “Big Brand”? Hardly so. We just aggregate the best Web sources on any specific subject. Therefore, Google ranks our Radar Pages so high. We’ve never spent a penny for SEO, per se. We are still naive to think that SERPs by Google should reflect relevance of Web pages. It is working for us, for now, and Vince has just reinforced our naïveté.
Tags: alexa, quantcast, web ranking
As we’ve mentioned in our previous post; our site, RadarFarms, has been launched in June, 2006 and it is a whole eternity for the Internet age. Since then we went from zero traffic to over one million visits a year.
While one could argue that it is not a big deal to cite the phenomenal success the likes of Twitter, Facebook, Kosmix and YouTube, we are still proud of our milestone because we know how it has been achieved.
We’ve never had any funding from VCs or angel investors alike and the whole venture is, really, a moonlighting project by a core group of people who are looking for better ways to explore the Internet and how to unleash its unlimited powers.
OK – enough of the self-praising! Let’s get down to, relatively objective, evaluations by Website ranking services.
One of them, Quantcast, just rated our site as 99, 913 and, thus, we’ve made it to the top 100,000 sites rated by the web rating agency.
The ranking is particularly important to us since Quantcast directly measures our traffic in the USA and globally unlike its major competitor, Alexa, which ranks the sites by traffic passing through its proprietary toolbar and using some Internet visitor panels.
Some industry pundits consider Quantcast superior to other “for-fee” and free web ranking services. Anyhow, it is not up to us to judge who is better. We just figure that if the total number of Internet sites exceeds 182 millions and we are in the top 0.1% sites by all the three major ranking services (Alexa and Compete rank our site, at the moment of writing this post; as 125,493 and 123,303, respectively), we must be doing something right!
Tags: monetize, online advertising, tag clouds, widgets
Coolmediaplacement.com – Internet Advertising Guide, providing information and resources for Internet advertising and web traffic, with the Alexa traffic rank of 40,916 (and in top 5,000 sites in Canada and Australia), placed our Tag Cloud widget accross its site.
The widget is created for the Online Advertising News, Blogs and Research radar and includes Tag Cloud:
We are certainly flatterred that the well-respected North Bay, Ontario-based new media outpost utilized our widget. Hopefully, the latest Online Advertising news, blog and research articles, refreshed three times a day, will enrich the site user experience and will bring the site owners some extra advertsing $$.
Our Web Widgets are for free for now, while website owners and bloggers. who will embed them into their own content, could make some money the same way as Coolmediaplacement.com did!
Tags: advertising, free, newsmastering
We are at RadarFarms.com feel very strongly about our flagship tool – RadarWizard. Using the tool, you can build News Radars (or RSS Mashups) – subject specific RSS-based information channels. They allow aggregating the Web articles, news, blog and message board’s posts, press releases, bids, newsgroup’s threads, images, audio and video.
We would like you – our members – to use the tool for all your information needs. However, we also realized that our News Radars could be used for your advertising needs.
Therefore, we launched a new promotional campaign – Create Radar, Place Free Ad Link!. Just use our registration form to provide us with your ad link URL and description and go ahead – create up to five (5) radars and we place your ad link on the radars you created.
The recently created Radar Wizard tutorial will assist you with creating the radars.
We would also like to remind that you we are still running another campaign – Register with Us and We Will Create a Radar for You!
Tags: advertising, long tail
We reduced our Advertising Rates making them extremely competitive!
There are several samples we could bring up to prove our competiveness:
1. If you were to place your text link at our site (including all pages), your Cost per Thousand Impressions (CPM) would be just no more than $0.43US
2. If you are an angel or venture capitalist and looking to attract Web 2.0 companies, you could sponsor our Web 2.0 Radars group (which currently includes twenty five radars). It will cost you just up to $1.17CPM for your text link
3. If you are interested in advertising your services to investors into emerging Real Estate markets (Central America and Eastern Europe), advertise our Real Estate group of radars at cost of $0.78 per thousand impressions
4. You could sponsor any of individual radars at cost as little as $0.07 CPM (for a text link) or create new radars reflecting your market niche and attracting your target audience and place your banner or text link in there.
Our existing sponsors (see their links at 77Radars page) enjoy Click Through Rate (CTR) up to 4.7%, which is much higher than the industry average CTR of 0.5%. We explain the pattern by the power of Long Tail Aggregation Advertising.
If you are US-based advertiser, you could see our Advertising Profile estimated by Quantcast.
If you have any questions, please contact us at firstname.lastname@example.org and we will give you the best service we can!
Tags: demo, mashups, newsmastering, rss, video
Being dedicated to improving our member’s experience and quality of News Radars, we upgraded our Radar Wizard and added the following sources:
We also created a video tutorial for the tool placed just below the Radar Wizard icon:
To see high resolution version of the Radar Wizard tutorial, click here.